PayPal now supports Buy Now buttons with item names, options, and custom notes in a huge variety of international language encodings, including UTF-8, ISO 8859-1 (Western Latin), Shift-JIS (Japanese), GB2312 (Simplified Chinese), and Big-5 (Traditional Chinese).
In addition to supporting all languages for item details in Buy Now buttons, the buyer's interface on PayPal's site can be presented in one of the supported localized languages (English, German, French, and Italian) and no matter your item's international language encoding, the page will be displayed to the user correctly.
see more at PayPal International Language Encoding Support
Of course you still need someone translating your buttons to Gujarati, Vietnamese or Ukrainian – but at least you got some nice samples there :-)
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